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Guide to Selling Internationally for Small Businesses

Guide to Selling Internationally for Small Businesses

Businesses throughout the world have been affected by the outbreak. There is now a supply chain problem as a result of the pandemic, which is compelling many workers to stay at home. Many issues have led to the failure of firms, such as attempting to grow into Ecommerce or selling overseas. Your business, on the other hand, will prosper if you take the correct measures to keep it profitable. During the pandemic, selling abroad can be tough, but if you have the right products that are compatible with the worldwide market, you will be ahead of the game. Taxes, competition with foreign manufacturing, and fees and refunds are all factors to consider when selling internationally. As a small business owner, you must consider all of the factors that go into selling overseas and determine if it is suitable for your company.

Product Restrictions and Taxes

The first step in selling internationally is to make sure your products can be shipped overseas. There are a number of products that are banned from being shipped internationally in the U.S. Examples of some of these products include aerosols, air bags, alcohol, ammunition, and cigarettes. The majority of these goods are potentially hazardous, posing a risk to the personnel carrying them. If you have qualified items for shipment, there are a variety of options for getting them to their destination. According to Cabrella, obtaining shipping insurance has become a safer option to deliver your items in recent years. Your products will be easier to transport this way, but make sure you package them correctly. As a small business owner, you’ll want to consider these restrictions and ensure you will actually be able to ship your products if you choose to sell internationally.

If your products are eligible for overseas shipping, weigh the cost of customs duties and foreign taxes such as the VAT or “Value Added Tax” common to many European countries. Accumulated taxes for international business tend to be much higher than those associated with selling within your country. It is important to understand the rates and ensure you will still be reaping a profit if you choose to sell internationally.


The next step is to confirm that your business can receive payments from foreign customers. One method that will be easiest to ship to countries with free trade agreements enforced by the U.S. Countries that are listed with these agreements have simpler customs and lower rates, which will make it easier to move goods from one country to the next.

When receiving payments from foreign countries, find out which payment method is the most popular for your international customers. PayPal is a great payment method that can be used for international transactions because of its ability to convert different currencies. You’ll also need a credible credit card processor that will accept foreign payments to ensure your transactions run smoothly. A great option is the NRS Pay Credit Card Processing system. This advanced system accepts all major credit cards, mobile payments like Apple Pay and Android Pay, and even government assistance payments like EBT. For more information, check out

Fees & Returns

When selling internationally, it is crucial that you establish a clear set of terms for fees, returns, and shipping rates. These charges can get costly when dealing with international transactions. It is best to be transparent about what the customer should expect when purchasing a foreign product. Using platforms like PayPal involves conversion and transaction fees for the seller. Be aware of those fees and determine if the profit will outweigh the costs when selling internationally for your business.

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